You might have heard that there is an Instagram hashtag limit. Unfortunately, it’s definitely real!
What Are Hashtags?
Hashtags are little phrases or words that #looklikethis. You can add them to your Instagram caption or comment if you’re under the Instagram hashtag limit. If you use them, your photo will be discovered under that hashtag.
If you use the hashtag #sundayvibes and search that hashtag on Instagram, you’ll find your post.
It’s a good tool to use to grow on Instagram. Pretty much everyone uses Instagram hashtags! It’s also great for discovering more accounts or posts within a specific niche.
Instagram hashtags themselves aren’t the most aesthetic of things. That’s why it’s a good idea to put them in the comments of your post. Have them ready to go so you can post them under your post within a few minutes of it going live!
On the other hand, if you want to include them in your caption, make sure they go at the bottom so they don’t make your caption look overcrowded.
What Is The Instagram Hashtag Limit?
The Instagram hashtag limit is 30.
You’re only allowed to use 30 hashtags for every Instagram post. There is no way around this!
If you post 30 hashtags in your caption, you can’t post any more hashtags in the comments, even if you’re only discussing a hashtag with someone else in your comment section.
Instagram will actually not allow you to post the comment that has the extra hashtags. You’ll have to edit your comment before posting it.
There is a hashtag limit so that Instagram doesn’t get swamped with too many photos in a specific hashtag, or your photo being spread across too many hashtags. It keeps things a bit more organized and in order on Instagram.
Quick tips: you can use numbers and emojis in hashtags but not punctuation! It will separate your hashtag and look very silly.
Also, you can definitely use hashtags in your Instagram story. In fact, this is a great way to get more story views!
How Many Hashtags Should I Use?
There is a lot of disagreement in the Instagram community about how many hashtags you should use. Some say five, some say 11, some say use all 30!
You’ll really have to test out what works for you, but the general consensus is to use all 30 and reach that Instagram hashtag limit.
If you’re allowed 30 hashtags, why put that to waste? In fact, a lot of studies have shown that utilizing all 30 hashtags is actually better for engagement.
Of course, make sure that your hashtags are relevant to your post, well searched for and not unique to a brand or company. It’s not fair to swamp a business hashtag with unrelated posts!
Plus, you want to use hashtags that are relevant for your target audience. That being said, no matter how many hashtags you choose to use, track the results to figure which ones work, which ones don’t, and if using all 30 is a good idea for your account.